Stüssy is a clothing brand founded in Laguna Beach in 1980. The brand caters to skateboarding and hip hop cultures and youth culture.
Company founder Shawn Stüssy was a California skateboard manufacturer. The logo that made the brand distinctive was created by Shawn himself who wrote his surname on surfboards. He started making and selling T-shirts, shorts and hats with his own logo in the Laguna Beach area.
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